Knowledge

Category: Advanced quantitative techniques
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Greater Accuracy When Predicting the Likely Success of New Concepts and Ideas

Channel 4 & Trinity McQueen
6 Sep 2022
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How research drove Jaguar Land Rover's profitability

MRS Business Impact of the Year, Jaguar Landrover with Northstar
20 Jan 2022
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The Compelling Power of Positivity: Inspiring people to donate to a worthy cause

NSPCC with Mindlab
20 Jan 2022
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Systems Thinking Storytelling

Dec 2021, Dan Young SHED and Mel Hughes, Futures Housing, deck and playback available
1 Dec 2021
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Extending the reach of quantitative research

Flood & Partners Innovation of the Year Finalist 2021
30 Jun 2021
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Getting Better Predictions Thanks to Behavioural Science

Trinity McQueen AURA Innovation of the Year Finalist 2021
30 Jun 2021
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Lumen Attention Measurement Platform (LAMP)

Lumen AURA Innovation of the Year Finalist 2021
30 Jun 2021
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Need Driver Mapping Need-base segmentation without the survey

Discover.ai with Unilever AURA Innovation of the Year Finalist 2021
30 Jun 2021
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Project Bruce Foresight: Predicting the Post-Covid Future

Co-Op with DecTech
14 Apr 2021
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Opposites Attract: Why Ethnography and Predictive Modelling are a Surprisingly Happy Couple

How Macmillan Cancer Support used a combination of methodologies to inform its fundraising and services strategy
9 Mar 2021
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PLAYBACK: Opposites Attract: Why Ethnography and Predictive Modelling are a Happy Couple

9 Mar 2021
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PLAYBACK: The Best of the MRS: The Science Edit

Presentations from Discover.ai, Yonder/Macmillan Cancer Support and The Behavioural Architects
9 Feb 2021
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Predicting Macmillan’s impact on cancer patients’ quality of life

Yonder & Macmillan Cancer Support MRS Award for Data Innovation 2020
9 Feb 2021
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BT and Dech Tech

Winner MRS/AURA Insight Management Award 2020
28 Jan 2021
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Applying survey output to tag customers and increase insight

Strat7 Bonamy Finch for the Wisdom Council
26 Nov 2020
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Qual MR

Integrating qual with AI
26 Nov 2020
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XM:Designing for Superiority

Blue Yonder's global approach to innovation
25 Nov 2020
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Using biometrics to make Formula 1 more culturally relevant

Insight Impact Awards Finalist 2020, Formula 1
10 Sep 2020
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PLAYBACK: The Good, The Bad and the Ugly of Conjoint Analysis and Market Simulation

With Sam Gardner, BoxClever
25 Jun 2020
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The Good, The Bad and the Ugly of Conjoint Analysis and Market Simulation

Sam Gardner, BoxClever, webinar deck plus notes
25 Jun 2020
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Opening Eyes: The Insights Behind RNIB's Strategy and Rebrand

RNIB and Versiti
29 Apr 2020
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PLAYBACK Wobblers Go To Hollywood

17 Mar 2020

Formula 1: What Makes a Great Race

Formula 1 and Flamingo Winner 2019 MRS Award Innovation in Data Analysis
21 Jan 2020
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Reinventing Personality Measurement: The Real Why, the Hidden Who

Kantar Profiles Winner of 2019 MRS Grand Prix Cognitive segmentation
21 Jan 2020
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Using Machine Learning in Market Research: The Death of Classical Monadic Design

Dynata and Factworks
1 Jul 2019
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Three's brand reputational analysis

19 Jan 2019
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Paying (for) attention

British Gas & Lumen May 2018 seminar Eyetracking
1 May 2018
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Relationship capital

Sparkler Neuroscience
1 May 2018
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Short can be sweet

Real eyes May 2018 seminar
1 May 2018
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Using storytelling to drive advertising memorability

Neuro Insight and Rightmove May 2018 seminar AURA Award winning presentation
1 May 2018
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Assessing vfm in workplace pensions

Zurich & ORC January 2018 seminar
1 Jan 2018
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Can Chairs Talk?

Kantar & Arper Text and data mining to understand brand health January 2018 seminar
1 Jan 2018
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Re-Inventing How the Red Cross Innovates for the Victims of Violence and Armed Conflict

Catalyx, MRS/AURA Insight Management Award Winner
1 Jan 2017
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True lies and true implicit: how priming reveals the hidden truth

Conquest Research, Suzanne Lugthart eBay - MRS Award for Innovation in Research Methodology
1 Jan 2017
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