AURA

Generational Insights: Exploring the changing consumer landscape

21 Nov 2024

Members only

Verve Beyond the Algorithm: Marrying AI with Human and Cultural Insight

23 Oct 2024

Members only

Working Well Together: Launch to members

An intro to the AURA Working Well Together Charter

26 Apr 2024

Members only

Small Budgets, Big Ideas: Producing Impactful Insight During Inflation

With Max Chaouch, BT Group. Part of the ROI on a Shoestring Series

31 Jan 2024

Members only

Quant Research: The Unspeakable Truth

With Flood & Partners Playback + deck

12 Jan 2022

Members only

Qualitative Semiotics: Can We Research Consumer Meaning Making?

Chris Harnham, Nov 21 Deck and playback available

10 Nov 2021

Members only

Person First: A new approach to qualitative research

Qual Street

18 Aug 2021

Members only

PLAYBACK The Best Research Agencies You've (Probably) Never Heard of

FlexMR Know Research Folk Research

19 May 2021

Members only

PLAYBACK: Right Trend, Standout Product

Sainsburys

20 Apr 2021

Members only

PLAYBACK: COVID 19: Everything's Changed, Nothing's Changed

HSBC & SHED Research

14 Apr 2021

Members only

PLAYBACK Project Bruce Foresight: Predicting the Post-Covid Future

14 Apr 2021

Members only

PLAYBACK: The New Rebellion - Gen Alpha

With Beano Brain

7 Apr 2021

Members only

PLAYBACK Boost your resilience at work

31 Mar 2021

Members only

PLAYBACK: A Human Centric Approach to Stakeholder Management

24 Mar 2021

Members only

PLAYBACK: Opposites Attract: Why Ethnography and Predictive Modelling are a Happy Couple

9 Mar 2021

Members only

PLAYBACK: Sci Fi for Marketers

Stefan Schafer, Incite on how systems based thinking can help you look into the future

16 Feb 2021

Members only

How to keep people moving and physically distanced (or why don’t people do what we tell them!)

The Behavioural Architects MRS Jeremy Bullmore Award for Creative Development 2020

9 Feb 2021

Members only

PLAYBACK: The Best of the MRS: The Science Edit

Presentations from Discover.ai, Yonder/Macmillan Cancer Support and The Behavioural Architects

9 Feb 2021

Members only

Predicting Macmillan’s impact on cancer patients’ quality of life

Yonder & Macmillan Cancer Support MRS Award for Data Innovation 2020

9 Feb 2021

Members only

Beyond Binary: How Brands Can Navigate Gender Representation

Sign Salad, Neuro Insight, 7Stars

9 Dec 2020

Members only

PLAYBACK Beyond Binary: How Brands Can Navigate Gender Representation

9 Dec 2020

Members only

PLAYBACK: The Art and Science of Storytelling

2 Dec 2020

Members only

Applying survey output to tag customers and increase insight

Strat7 Bonamy Finch for the Wisdom Council

26 Nov 2020

Members only

PLAYBACK: Innovation in Action

Tinder style swiping, AI in Qual, the future of WhatsApp and new segmentation approaches

26 Nov 2020

Members only

Qual MR

Integrating qual with AI

26 Nov 2020

Members only

PLAYBACK: The Process of Innovation

Leading practitioners in ideation and innovation share their approaches

25 Nov 2020

Members only

Supporting human centric innovation with digital first research

Verve

25 Nov 2020

Members only

XM:Designing for Superiority

Blue Yonder's global approach to innovation

25 Nov 2020

Members only

PLAYBACK: Job Hunting Strategy and Writing a Winning CV

Event playback

17 Nov 2020

PLAYBACK: Nail that interview! Polishing your interview technique and mastering Zoom interviews

Event playback

17 Nov 2020

BAME Ain't The Same: How do we expand our universe to produce robust research

Ettie Etela, New Perspectives on Diversity event

28 Oct 2020

Members only

Forgotten Voices: White Mass Mainstream

Steven Lacey, The Outsiders New Perspectives on Diversity event

28 Oct 2020

Members only

Lessons From the Frontline: Research Narratives of Islamist Terrorism

Konrad Callao, Craft Human Intelligence New Perspectives on Diversity event

28 Oct 2020

Members only

PLAYBACK: BAME Ain't The Same: How do we expand our universe to produce robust research

Video playback

28 Oct 2020

PLAYBACK: Forgotten Voices: White Mass Mainstream

28 Oct 2020

PLAYBACK Lessons From the Frontline: Research Narratives of Islamist Terrorism

28 Oct 2020

PLAYBACK Towards Nat Rep Samples that Represent Our Population

28 Oct 2020

Towards Nat Rep Samples that Represent Our Population

Theo Francis, Guinea Pig New Perspectives on Diversity event

28 Oct 2020

Members only

Let's Stop Speaking Quantish

Webinar deck Vaughan Flood, Flood Partners

21 Jul 2020

Members only

PLAYBACK: Beyond 2020 Reframing cricket to safeguard its future

ECB The Hundred, Craft Research AURA Seminar July 2020

9 Jul 2020

Members only

PLAYBACK: Big Job, Little Time

See Research, soft drink client AURA Seminar July 2020

9 Jul 2020

Members only

PLAYBACK: Changing the future of renting

Sigma Capital, Trinity McQueen AURA July 2020 Seminar

9 Jul 2020

Members only

PLAYBACK: Customer segmentation, living and breathing

Brand Ignite, Dominos Pizza AURA Seminar July 2020

9 Jul 2020

Members only

PLAYBACK: Dear Beano. Taking reader insight from a letters page

Beano Studios AURA Seminar July 2020

9 Jul 2020

Members only

PLAYBACK: The Good, The Bad and the Ugly of Conjoint Analysis and Market Simulation

With Sam Gardner, BoxClever

25 Jun 2020

Members only

The Good, The Bad and the Ugly of Conjoint Analysis and Market Simulation

Sam Gardner, BoxClever, webinar deck plus notes

25 Jun 2020

Members only

PLAYBACK: A Shot of Semiotics and Communicating Safety & Optimism post COVID

26 May 2020

Members only

Semiotics in action PLUS how brands can communicate safety and optimism in post COVID world

Sign Salad, Danone, webinar charts

26 May 2020

Members only

PLAYBACK: How to do more with less - getting started with research synthesis

6 May 2020

PLAYBACK Making More of Your Existing Research

29 Apr 2020

Members only

PLAYBACK The Naked Truth: How to Use WhatsApp

29 Apr 2020

Members only

PLAYBACK #Unfiltered and the FIFA Women's World Cup 2019

29 Apr 2020

Members only

PLAYBACK Welcome to the Qualitative Side of Social Data

29 Apr 2020

Members only

PLAYBACK One Segmentation to Rule Them All

22 Apr 2020

PLAYBACK The Science of Influencer

7 Apr 2020

PLAYBACK Embedding Research at the Heart of a Business

31 Mar 2020

PLAYBACK Wobblers Go To Hollywood

17 Mar 2020

PLAYBACK Using storytelling to drive ad memorabilty and effectiveness

With Rightmove and Neuro Insight

14 Nov 2019

PLAYBACK Being Brave: Practical Tips for Applying Behavioural Science

With Laura Morris, Trinity McQueen

6 Nov 2019

Innovating with Impact

Craft & Scale, Joe Morrison

15 Oct 2019

Members only

PLAYBACK Innovating with Impact

With Joe Morrison, Craft & Scale

15 Oct 2019

How to Win Friends and Influence People: Engaging publishing stakeholders with Audience Insight

Laura Bijelic, Penguin Random House, webinar

19 Sep 2019

Members only

The Looming Threat of Switching

Populus

13 Aug 2019

Members only

Habits: The marketing Holy Grail Understanding. Building. Breaking

The Behavioural Architects, Crawford Hollingworth

30 Jul 2019

Members only

Decision Fitness: Delivering consistently better outcomes through improved decision making

OKO, webinar

10 Jun 2019

Members only

Agile Insight Less time, less money, more insight?

Incite

5 Jun 2019

Members only

Knowledge

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